What is brand gating?- Helium 10

Name: What is brand gating? | Amazon 101
Uploaded: 2018-10-03
Duration: 47 s
Description: Brand gating is the program to set up barriers around your brand on Amazon in an effort to prevent against unauthorized listing. The process of Amazon brand gating seems straightforward enough, particularly from the brand manufacturer’s perspective.

What is brand gating?

Brand Gating – [bran-d gA-ting] noun:

Brand gating is the program to set up barriers around your brand on Amazon in an effort to prevent against unauthorized listing. The process of Amazon brand gating seems straightforward enough, particularly from the brand manufacturer’s perspective.

Find out what Amazon BSR (Best Sellers Rank) is and why it’s important to sellers…